As the name suggests explainer videos explain the offerings of your businesses in mere seconds with a strong customer conversion rate rapport.
Effectiveness of explainer videos can be measured with the proven stats behind their success, as per (www.brightcove.com/en/blog/2015/08/create-compelling-video-experiences)
Sites with explainer videos about products or services make visitors stay longer on the websites. Visitors engage more with the business offerings and get more confident about the brand while doing their actual purchase decisions.
Video marketing is growing more and more every passing year. The latest studies and future predictions also supporting the fact that video marketing will grow at high speed and video content will turn into most shared and viewed content in the world. With a huge growth curve, explainer videos are in demand whether its customers or businesses.
Studies also proved that not only do consumers pay attention to video content the most, but they also want to see more video content from the brads in the future too.
Expect to see on average a 157% increase in organic traffic from search engines, a 105% increase of time on site, and 2 times overall conversion compared to a non-video marketing strategy.
Sites with explainer videos about products or services make visitors stay longer on the websites. Visitors engage more with the business offerings and get more confident about the brand while doing their actual purchase decisions.
Video marketing is growing more and more every passing year. The latest studies and future predictions also supporting the fact that video marketing will grow at high speed and video content will turn into most shared and viewed content in the world. With a huge growth curve, explainer videos are in demand whether its customers or businesses.
Studies also proved that not only do consumers pay attention to video content the most, but they also want to see more video content from the brads in the future too.
85% of consumers want to see more video content from brands.
Source: (https://blog.hubspot.com/marketing/state-of-video-marketing-new-data)
Video strategy catering clear goals and preferences of customers are generating great success for the businesses. Effective lead generation and conversion asset for marketers to boost product sales and customer onboarding are creating hype and for sure and the hype is real with proven results.
By 2022, online videos will make up more than 82% of all consumer internet traffic — 15 times higher than it was in 2017.
Source: (https://www.cisco.com/c/en/us/solutions/collateral/service-provider/visual-networking-index-vni/white-paper-c11-741490.html)