Information + graphics termed as Infographics, though any information can be turned into any Infographics style as broad consideration, we have categorized them into 7 types. A visual representation of valuable takeaways, facts, and figures all wrapped up in a digestible, aesthetically engaging format that is quick and easy to read.
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Statistical Infographics
Collected data organized and presented in a way that information provided leads to problem-solving. Everyone wants to know numbers; like how many users are on Facebook, how many videos uploaded on YouTube, what is world population, interests, profits, likes, dislikes and so on. Stats gives clear and concise numerical information and helps the audience to reach a certain conclusion. -
Process Infographics
Series of steps taken to achieve or execute some results. Every product and service have some valid procedure which needs to be communicated creatively to its target customers. Sometimes procedures written can be lengthy and complex, process Infographics help brands to provide concise and clear information by structuring important points together inflow. -
Timeline Infographics
Displaying important events in chronological order by using graphical and visually engaging ways like graphs, Gant charts, line diagrams which enable the viewer to understand and compare the sequential information easily, mostly used in showing yearly tends achievement and milestones, project deadlines. -
Informational Infographics
To solves the queries and to give answers information is gathered, analyzed and presented to the audience. Appropriate presentation of facts and visual representation of key content creates engagement, a sense of satisfaction and clear confusion in the reader's mind about the topic. -
Comparison Infographics
Clear information which distinguishes two identities from each other and gives a direct comparison of their similarities and dissimilarities. With the help of comparison Infographics reader can easily compare features of two different products a finalize his decision. -
Instructional Infographics
Educating the target audience to perform a certain act in predefined order or steps are considered as instructions. With customized graphics and quality text, provided instructions are easily understood hence leading towards customer safety and help. -
Animated Infographics
Infographics which were already textually and visually strong when combined with animations and gifs turns into real conversion tools for the brands and keeps the high tendency to go viral on the internet with strong interaction and engagement properties.
Businesses should always find new ways of communication to interact with target customers. Visually appealing infographics create freshness in the way of information sharing and create high-level engagement with the brand. Infographics give your business a perfect combination of stunning design work and valuable information to produce the best content strategy.
Let's create a content strategy for your business. Contact us.
Let's create a content strategy for your business. Contact us.